Steve Jobs on Trailers Rejection

Spencer Schoeben (who’s dad used to be close with Steve, which is probably the only reason he replied) sent an email to Steve Jobs (along with a dozen other people on Twitter) about the rejection of Trailers, and to our surprise, he responded. And excuse the subject line, Spencer saw Steve with his dog once. Emails are in order from oldest to newest.

From: Spencer Schoeben
Date: Friday 9 July 2010 9:41PM
To: Steve Jobs, Jonah Grant
Subject: Your cute pug 🙂

Hey Steve,

Your pug is really cute.

Now that I’ve got your attention… I think you should take a look at Jonah Grant’s movie trailers app for iPhone/iPad.

The app was rejected for reasons that don’t seem to make sense. Hundreds of hours were put I to making the app, and at the very least, I think he deserves a personal explanation as to why it needs to be rejected.

Here is a post explaining the situation in more detail:
http://tumblr.com/xi9d13p2q

Thanks,
Spencer

From: Steve Jobs
Date: Friday 9 July 2010 9:58PM
To: Spencer Schoeben, Jonah Grant
Subject: Re: Your cute pug 🙂

The developer must have known this from the outset. Its in the developer agreements. He must have thought he could sneak by.

Sent from my iPad

From: Jonah Grant
Date: Friday 9 July 2010 10:03PM
To: Steve Jobs
Subject: Re: Your cute pug 🙂

Steve,

I did find this information out very late in the development process (close to release) and I was skeptical on the situation because there are many applications in the App Store that scrape iTunes/Apple feeds, including ones that have been featured in the App Store and in the top 10. There are even a few that use the same feed/API that I do. To name a few, Filmtrailers, iTrailers, and Trailers (also known as Trailers US)

From: Steve Jobs
Date: Friday 9 July 2010 10:08PM
To: Jonah Grant
Subject: Re: Your cute pug 🙂

If ten guys rob a bank and don’t get caught, that isn’t much of a defense if you do.

Sent from my iPad

From: Jonah Grant
Date: Friday 9 July 2010 10:13PM
To: Steve Jobs
Subject: Re: Your cute pug 🙂

I guess I see your point there. Thanks for the information, but in response, the app is free so I’m not charging for the studios content, and it benefits the movie studios by advertising their movies to whomever downloads the application, and benefits Apple with ad revenue (app includes iAds)

And that’s about where it ends. If I get anything new, I’ll post it here right away.
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